Color Hierarchy
This page represents USAO’s color palette and the general hierarchy of our colors. Primary colors Drover Green and Minerva Gold are the most recognizable and distinct colors of our brand. Keep this in mind when creating promotional materials. Secondary and tertiary colors should be used as accents in support of our primary brand colors.
Refer to the color codes on the following page to ensure the integrity and consistency of the USAO brand.
Primary Colors
Drover Green
HEX: #2D5743
CMYK: 80, 43, 74, 37
Pantone: 554 C
Minerva Gold
HEX: #FFCF01
CMYK: 0, 18, 100, 0
Pantone: 123 C
Secondary Colors
Forest Green
HEX: #0F301F
CMYK: 83, 52, 80, 67
Pantone: 553 C
Dusty Green
HEX: #60A084
CMYK: 65, 19, 56, 2
Pantone: 556 C
Historic Gold
HEX: #F9DC99
CMYK: 2, 12, 46, 0
Pantone: 7401 C
Ivory
HEX: #F9E8C8
CMYK: 2, 7, 23, 0
Pantone: 9185 C
Tertiary Colors
Blue
HEX: #0C798F
CMYK: 87, 40, 35, 6
Pantone: 7468 C
Mint
HEX: #ACD3BF
CMYK: 33, 3, 29, 0
Pantone: 2246 C
Sky
HEX: #D0E4DA
CMYK: 18, 2, 15, 0
Pantone: 9541 C
Salmon
HEX: #F8A891
CMYK: 0, 41, 38, 0
Pantone: 487 C
Coral
HEX: #F17748
CMYK: 1, 66, 78, 0
Pantone: 7416 C
When to Use
Pantone: Use for promotional items when requested.
CMYK: Use on printed documents.
HEX: Use for web and screens.